Exploring Links between Sports Knowledge, Education, and Women as Sports Consumers
On June 11, Session 6 as part of IOE’s Fast-track Seminar Series in Education 2021 will feature a talk titled, ‘Sports Knowledge, Education, and Women as Omnivorous Sports Consumers.’ Everyone interested is welcome to join the open conversation on Zoom.
The IOE Fast-track Seminar Series in Education 2021 cordially invites you to an online open talk titled, ‘Sports Knowledge, Education, and Women as Omnivorous Sports Consumers’ by Dr. Adam James Gemar, Research Fellow at the IOE Centre for Cultural Sociology.
Friday, June 11, from 11:00 to 11:45 AM Moscow time
Zoom link: https://us02web.zoom.us/j/84384916193
Conference ID: 843 8491 6193
Women sports fans have been substantially understudied compared to their male counterparts. While a growing number of studies seek to redress this, there remains a stark absence of quantitative approaches that would allow investigations regarding patterns of women’s sporting consumption and historical trends in the potential growth of this fandom. This study seeks to redress these issues by testing the ‘feminization’ thesis of increased women’s sporting fandom over the past three decades. In addition, we consider whether women’s fandom has become increasingly ‘omnivorous’ over this time period and the nature of this consumption today. The study also deals with education and patterns of cultural consumption. It does this generally in terms of introducing theory but specifically, it analyses the intersection of education and sporting knowledge and describes how that sporting knowledge may be utilized by women with different levels of education within occupational settings in Canada.